
What Hypoallergenic Really Means — And Why We’re Proud to Be Certified
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If you’ve ever hesitated to wear jewellery because of sensitive skin, you’re not alone. As someone who’s struggled with skin confidence my whole life, I know how much it means to wear something that feels just as good as it looks. That’s why I’m so proud to share that Nudie Jewellery is now officially certified hypoallergenic by AnchorCert Pro — the global gold standard for jewellery safety testing.
This isn’t just a box-ticking exercise. It’s about trust, transparency, and keeping the promises we make to you — the people who wear our pieces closest to their skin.
What Is AnchorCert Pro — And Why Does It Matter?
You’ve probably seen the word “hypoallergenic” thrown around in beauty and jewellery marketing — but not all claims are backed by science. That’s why we chose to work with the Birmingham Assay Office using The AnchorCert Pro, an industry-leading testing and certification body that’s recognised worldwide for its rigorous standards and assesses whether a piece of jewellery is safe for prolonged skin contact.
AnchorCert Pro screens for 16 known metal allergens, including:
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Nickel, Chromium, Cobalt (the most common skin triggers)
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Gold, Mercury, Beryllium, Platinum, Palladium
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Copper, Iron, Manganese, Aluminium, and more
Each component of our jewellery was tested to ensure they meet both:
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EN1811:2023 compliance for nickel release, under EU REACH regulations
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AnchorCert Pro standards for hypoallergenic safety
We’re thrilled to share that every component passed on all counts.
What Does “Hypoallergenic” Actually Mean?
Technically, there’s no one universal standard for the term hypoallergenic in the jewellery industry. That’s why working with a trusted independent body like AnchorCert Pro is so important — it ensures our products are less likely to cause Allergic Contact Dermatitis (ACD) or other skin sensitivities.
This is especially critical for jewellery that sits directly against the skin for long periods, like earrings. So whether you’re putting on a Nudie hoop for your 9–5 or stacking necklaces for a night out, you can do so with total peace of mind.
Our Materials: What You’re Really Wearing
Transparency is at the heart of everything we do. Here’s what goes into every piece of Nudie Jewellery:
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18k gold plating (made from 100% recycled gold)
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A brass base metal, chosen for its durability and long-lasting quality
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Freshwater pearls and cubic zirconia gemstones in The Maiden Collection
Brass is widely used in jewellery, but without proper testing, it can be unpredictable — especially for sensitive skin. That’s why this certification matters so much. We want you to feel informed, empowered, and safe in what you wear.
Why We’ll Keep Testing — Again and Again
This isn’t a one-time badge of honour. We’ve committed to ongoing, regular testing with AnchorCert Pro as our collections evolve. Every batch will be verified before it lands in your hands.
Because we believe in radical transparency. And because when it comes to your skin, you deserve to know exactly what you're wearing.
In the Nudie — and In the Know
This milestone is one we’ve worked hard for, but really, it’s just the beginning. We’ll keep raising the bar — not because we have to, but because you deserve it.
Thanks for being part of a brand that believes beauty starts with honesty — and shines brightest when it’s worn with confidence.
Love,
Sophie x
Founder of Nudie Jewellery